Transparency

Affiliate Disclosure

How matched.ie makes money, in plain English. The short version: some of our links earn us a commission at no extra cost to you — and it never changes what we recommend.

The short version
  • matched.ie is free to use — no charge, no paywall, no selling your data.
  • Some of our links are affiliate links: if you buy through one, the provider pays us a commission at no extra cost to you.
  • Commissions never buy a ranking — scores come from testing and data alone.
  • We recommend free and official options too, even when they earn us nothing.

This is our affiliate disclosure: a plain-English explanation of how matched.ie is funded, so you know exactly where we stand before you act on anything we recommend. We think you deserve that up front — no small print, no games.

What an affiliate link is

Some of the links on matched.ie — mainly the buttons that take you to a provider’s own website, such as a VPN’s sign-up page — are affiliate links. If you click one and then subscribe or buy, the provider pays us a small commission for sending you their way.

Crucially, this costs you nothing extra. You pay exactly the same price you would by going to the provider directly — and sometimes less, because some of our links carry an exclusive discount. The commission comes out of the provider’s marketing budget, not your pocket.

How this keeps the site free

Running matched.ie costs money — testing products, tracking prices, and writing and maintaining the guides. Affiliate commissions are how we cover that, instead of plastering the site with intrusive ads, hiding our best advice behind a paywall, or selling your personal data. It’s the model that lets us stay free to read and, just as importantly, independent.

Our promise: a commission never buys a ranking

This is the line that matters most, so we’ll be blunt about it. No company can pay us for a better ranking, a higher score, or a place on a list. Our rankings come from our tests and our data — the same figures you see on every page — and nothing else moves them.

We prove it in what we publish:

  • We tell you when something is free — that the Six Nations is free-to-air, or that a service you were about to pay for costs nothing.
  • We point you to the official route even when it pays us nothing — like GAA+ being the proper way to follow the GAA abroad.
  • We’ll say a cheaper plan is the better buy even when a pricier one would earn us more.
  • We keep weak products clearly marked as “not recommended” — we don’t soften the warning just because a click might earn a few cent.
The key point

If a recommendation and a commission ever pull in different directions, the recommendation wins. Every time.

How we decide what to recommend

Our full editorial process is set out on our how we test page. In short: we judge every product against measurable criteria, score it, and rank it — for Irish users, in euro, against the rules that apply here. The commission a provider offers is not one of those criteria, and it never will be.

Which links are — and aren’t — affiliate links

To be clear about where money is and isn’t involved:

  • May be affiliate links: outbound buttons and links that take you to a provider’s own website to sign up or buy (on matched.ie these often go through a tidy /go/ link).
  • Never affiliate links: links to other pages on matched.ie, and links to broadcasters, regulators, audit reports, court records and other sources we cite. Those are there purely to inform you.

A good rule of thumb: a “Visit site” or “Get provider” button may earn us a commission; an in-text link to a source or another one of our guides does not.

You’re never obliged to use our links

You can always go straight to a provider’s website yourself — nothing on matched.ie is gated behind our links, and you lose nothing by not using them. If you do use them, thank you: it’s what keeps the site free and independent, and it costs you nothing.

Standards and the law

We follow the Irish and EU rules on advertising and consumer protection — including the Advertising Standards Authority for Ireland (ASAI) code and EU consumer-protection law — which require clear disclosure of commercial relationships. This page is exactly that. Any sponsored content, if we ever run it, is labelled unmistakably; to date, our rankings and reviews are editorial, not paid placements.

Questions or a correction?

If anything here is unclear, or you feel we’ve fallen short of it, tell us. You can reach the team through our contact page — we read everything, and we fix what we get wrong.

In one line

Free to read, independent, and honest about the catch — including how we get paid. That’s the whole disclosure.

Frequently asked questions

Does matched.ie get paid for its rankings?+

No. Rankings and scores are decided by our testing and data alone. Affiliate commissions have no influence on the order, and no company can pay to rank higher or be added to a list.

Do I pay more if I use your links?+

No. You pay exactly the same price as going direct — and occasionally less, because some of our links carry an exclusive discount.

How does matched.ie make money if it is free?+

Through affiliate commissions: when readers buy through some of our outbound links, the provider pays us a fee at no extra cost to you. That funding keeps the site free to use and light on ads.

Do you only recommend products that pay you?+

No. We regularly recommend free options, official services and cheaper plans that earn us nothing — because the recommendation follows the evidence, not the commission.

Can a company pay to be featured or ranked higher?+

No. There is no way to buy a placement, a better score or a recommendation on matched.ie. Our lists and reviews are editorial.

Are all of your links affiliate links?+

No. Only some outbound links to a provider’s own website may be affiliate links. Links to our own pages, and to broadcasters, regulators and sources we cite, are not.

Is this disclosure required?+

Yes — and we are glad to make it. Irish and EU rules, including the Advertising Standards Authority for Ireland (ASAI) code and EU consumer-protection law, require clear disclosure of affiliate relationships. We aim to go beyond the minimum by explaining exactly how ours works.

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